December 2011
18 posts
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1 tag
1 tag
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Know the Brand: Alternative Apparel
Alternative Apparel has been challenging the concepts of fashion since 1995, when Creative Director Greg Alterman set out to create the perfect t-shirt – one designed for fashion, made for comfort, and tailored for fit. Since then, Alternative has elevated the tee from casual basic to fashion-forward staple, simultaneously broadening its horizons to include loungewear, accessories, and two...
November 2011
9 posts
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